This module is intended to equip students with the skills and knowledge of floral design from several countries, investigating and researching floral designers who influence and are instrumental in the global development of trends, (including environmental issues) in the floristry industry. The module is concerned with exploring the new European design schema and concepts, enabling students to explore their own creative, ambitious ideas within floral designs. A strong emphasis will be placed upon student orientated research into current trends and the development of future trends connected to design movements within the industry. Students will gain an understanding and awareness of different cultures and gain knowledge of the importance of flowers within these cultures. Advanced floristry technical skills will be explored and developed within a commercial context including costing and budgeting resources, global availability of products and international trade.